DESIGNERSPEAK
WITH
Archana B.R.
Archana B.R.
SEE Archana'S HASHBOOSH PROFILE

Just 2 things matter, Simple & Comfortable to wear.

Archana B.R.

One of Archana's bestsellers

Archana is a professional designer with an MBA in retail management. Her firm belief in simplicity of design and sharp focus on the job at hand helps her juggle her roles as a ramp model and a Yoga trainer. Let us listen to her in this edition of Designerspeak.

Tell us about you. What do you do? What have you studied?

I am a graduate in fashion technology from Anna University and MBA in Retail Management,currently working as graphic designer.Apart from that I am a yoga trainer & Rampwalk Model.

What sparked your interest in fashion designing?

I loved to sketch from a very young age and I had that creative base. I have always liked to make unique and different designs

What's your design aesthetic?

Just 2 things matter, Simple & Comfortable to wear.

What are your sources of inspiration?

Pinterest, Celebrity style, current season reports and even around me.

How do you start to translate your inspiration into design?

Before doing the final sketch I will do a rough sketch by keeping in mind the client and their requirements.

How do you keep yourself up to date with current and future trends?

Fashion Articles,Forecasting,Market visit and window shopping.

Do you design with any one in mind? A muse?

Yes. I always design for someone who loves simplicity and is modern.

Are there any types of styles that you avoid wearing? Tell us more about your style

No. I like to wear all kinds of clothing but it mainly depends on the context and occasion.

What is the biggest lesson that you have learned since you started designing?

It is very important to focus on Buyer or client requirements.

What is your dream project?

To launch a label of my own.

Other than designing, what are you most passionate about?

Yoga and also love to travel.

How did you come to be part of the hashboosh community?

One of my colleagues introduced me to the Hashboosh design competition, As she saw my interest in freelance work. She is also part of the Hashboosh community.

What are your emotions when you see your sketch come to reality?

When I saw my first sketch in Hashboosh win the competition, it was a totally different experience and I was very happy & excited to see it.

What do you love most about hashboosh.com?

Hashboosh is an Awesome platform for everyone who loves to design and also I love their fabric quality.

Designerspeak is a series of interviews profiling talented Hashboosh designers. If you would like to nominate a Hashboosh designer to be featured in this series, shoot us an email at designerspeak@hashboosh.com, with a few lines about why you think they should be featured.

To see more interviews, browse the Designerspeak section.

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